List hygiene: why bad data costs more than bad reps
Bad sales data wastes dials, pollutes CRM reporting and makes good reps look weak. Build a list hygiene process for phone numbers, duplicates, ownership, suppressions and stale records.
Bad sales data wastes dials, pollutes CRM reporting and makes good reps look weak. Build a list hygiene process for phone numbers, duplicates, ownership, suppressions and stale records.
Build call disposition codes that capture outcomes, trigger the right follow-up and create useful reporting instead of a long list of vague labels.